Received the 8th Corporate Philanthropy Special Award

What is Philanthropy?

What is Philanthropy?

Philanthropy is a compound word that originated from the Greek words for love ("philia") and human ("anthropos"). Translated literally, it refers to love for the humankind and charity, and is used in the context of social contribution in Japan.
(From the homepage of the Japan Philanthropic Association)

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Corporate Philanthropy Award

As an initiative by the Japan Philanthropic Association, this award, by introducing concrete activities, promotes social contribution activities in various types of organizations including corporations.

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[Special Award] Inochi-wo-sukuu (lifesaving)-Bird Eye Award

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Support activities for disaster recovery that utilized the company's core business in measuring and geospatial information processing technologies

(Reasons for the Award)
Through the utilization of the company's core business in the latest measuring technology and geospatial information processing technology, PASCO collects topographical information as quickly as possible during disasters and provides the information at no charge to authorities undertaking disaster measures. The information provided comprises observations in topographical changes that are captured accurately using PASCO's unique image dissection technology. Through the information, it is possible to make out details in topographical changes such as landslides, submerged areas, and areas where transportation networks have been disrupted, thereby enabling the prediction of fatalities. In addition, it is not sufficient to acquire and analyze such visual image information only in times of disaster; rather, since information can be obtained cumulatively through periodic observation of changes on a global scale, PASCO also carries out periodic collection of data. In actual fact, the company has captured the full picture of large-scale disasters and provided the information in the form of a disaster situational diagram of the 2004 Chuetsu Offshore Earthquake, and of the large-scale landslide and mudflow in the 2008 Iwate and Miyagi Inland Earthquake. This information was used as guidelines for a series of responses ranging from swift and accurate disaster recovery to disaster prevention measures. On top of domestic disasters, similar information has also been provided to the relevant local authorities in response to disasters taking place outside Japan.

PASCO's activities have thus expanded globally. The company uses the latest information processing technologies to provide information at no charge for disaster recovery, and its social contribution is of a highly social and extremely advanced level. Furthermore, PASCO aims to apply such forms of technology to conduct regular, fixed-point surveillance for the collection of data pertaining to forest absorption of carbon dioxide—a contributing factor to global warming. In this and other ways, the company is expected to take on a significant role in environmental conservation in the future.
PASCO has thus been highly appraised as a company that has developed businesses of a highly public nature, contributing significantly to society as a result of its pursuit of specialization in the relevant field.
(From the homepage of the Japan Philanthropic Association)

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